Privacy Policy
Last updated: 18 November 2025
This Privacy Policy explains how AstonDriving (“we”, “our”, “us”) collects, uses and protects personal data when you visit our website, interact with our content or contact us. We aim to process data transparently and in accordance with applicable data protection laws (including the GDPR where it applies).
1. Data controller
The data controller responsible for processing your personal data is:
AstonDriving
Website: https://astondriving.com
Email: victor@astondriving.com
Hosting
Our website is hosted by:
Hodi
Website: https://hodi.host/
2. Personal data we collect
We collect only data that is relevant and necessary for the purposes described below. Depending on how you interact with the website, we may process the following categories:
2.1 Data you provide directly
- Contact forms: name, email address, subject (if provided), message content, and any information you choose to share.
- Email correspondence: your email address, message content and our replies.
2.2 Data collected automatically
When you browse our website, certain information may be collected automatically, such as:
- IP address and approximate location (country/region)
- Device and browser information (type, version, operating system)
- Pages viewed, time spent on the site, navigation paths
- Referring URL (site or campaign that brought you to AstonDriving)
Cookie and tracker preferences are managed via our consent tool (Complianz). You can update your choices at any time using the cookie settings control at the bottom right of the website.
3. Why we use your data
We process personal data for the following purposes:
- To respond to enquiries and handle contact form submissions.
- To manage and follow up on potential collaborations, partnerships or services.
- To maintain, secure and improve the website (performance, diagnostics, abuse prevention).
- To compile aggregated statistics to understand how the site is used and improve content and experience.
- To comply with legal and regulatory obligations where applicable.
4. Legal bases for processing
Where the GDPR applies, we process personal data on one or more of the following legal bases, depending on the context:
| Legal basis | Typical cases | Examples |
|---|---|---|
| Performance of a contract / pre-contractual steps | When you request information or a service | Responding to questions about a model, a driving experience, or a collaboration. |
| Legitimate interests | Website operation & protection | Security, preventing abuse, improving site performance and user experience. |
| Consent | Where required by law | Non-essential cookies/trackers, and certain marketing activities (where applicable). |
| Legal obligation | Compliance duties | Keeping records where required by law, responding to lawful requests from authorities. |
5. Sharing your personal data
We do not sell your personal data. We may share it only with:
- Service providers supporting website operations (hosting, email delivery, analytics), under appropriate safeguards.
- Professional advisors (lawyers, accountants) where necessary to protect our rights or comply with obligations.
- Authorities when required by law or strictly necessary to protect rights and security.
6. International transfers
Some service providers may be located outside your country, including outside the EEA/UK. When this happens, we use recognised safeguards, such as an adequacy decision or standard contractual clauses, or other lawful transfer mechanisms where applicable.
7. Data retention
We keep personal data only for as long as necessary for the purposes set out in this policy, and to meet legal and operational requirements.
- Contact requests & emails: retained for the time needed to handle your enquiry and reasonable follow-up.
- Analytics data: retained for a limited period and typically in aggregated or pseudonymised form.
When data is no longer needed, it is securely deleted or anonymised.
8. Your rights
Depending on your location and applicable laws, you may have rights regarding your personal data, including:
- Access (obtain confirmation and a copy of your data)
- Rectification (correct inaccurate/incomplete data)
- Erasure (delete data in certain circumstances)
- Restriction (limit processing in certain cases)
- Portability (receive data in a structured format, where applicable)
- Objection (object to certain processing, including legitimate interests in certain cases)
- Withdraw consent (at any time, where processing is based on consent)
To exercise your rights, contact us at victor@astondriving.com. We may request verification of identity to protect your data.
You may also lodge a complaint with your local data protection authority if you believe your rights have been infringed.
9. Cookies and similar technologies
We use cookies and similar technologies to ensure the website functions, to measure performance and improve the experience. Where required, non-essential cookies are activated only after your consent.
For details and category information, please refer to our Cookie Policy and/or open the Complianz consent panel (bottom right of the website) to view cookie categories, detected cookies and retention periods.
10. Security
We apply reasonable technical and organisational measures to protect personal data against unauthorised access, loss, alteration or disclosure. However, no online system is 100% secure. We recommend keeping your devices and software updated and protecting your own credentials.
11. Links to third-party websites
Our website may include links to third-party websites (manufacturers, partners, social platforms, external content). We are not responsible for their privacy practices. Please review their privacy policies before providing personal data.
12. Changes to this Privacy Policy
We may update this Privacy Policy to reflect changes in our practices, technologies, services or legal requirements. When we do, we will update the “Last updated” date at the top of this page.
13. Contact
If you have questions about this Privacy Policy or how we process personal data, contact us:
Email: victor@astondriving.com
Website: https://astondriving.com
To review or change cookie settings, use the Complianz control located at the bottom right of the website.
